In this post on Contentmarketinginstitute, Barry Feldman offers his essential playbook to winning the content marketing Superbowl. Feldman writes, “We’ll call it the Super Content Marketing Bowl, where scoring points means expanding your audience and establishing authority in the things you do best. Before we play ball, we’ll meet at the 50-yard line and introduce some new rules for taking home the content marketing trophy.”
The top three points stated include, “You need a great site to compete,” “Go for the goal” and “Score points.” He says of scoring points, “Promote your blog relentlessly by using the social media tools available to you, creating links where you can, and joining relevant conversations on other blogs. Write guest posts for other blogs, and syndicate your content by finding relevant outlets for publication. Forge relationships with strategic allies,” and more.
Let’s keep the conversation moving forward! With the big game around the corner, do you find this playbook the key to content marketing success? What are your favorite points?
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In this post on Contentmarketinginstitute, Barry Feldman offers his essential playbook to winning the content marketing Superbowl. Feldman writes, “We’ll call it the Super Content Marketing Bowl, where scoring points means expanding your audience and establishing authority in the things you do best. Before we play ball, we’ll meet at the 50-yard line and introduce some new rules for taking home the content marketing trophy.”
The top three points stated include, “You need a great site to compete,” “Go for the goal” and “Score points.” He says of scoring points, “Promote your blog relentlessly by using the social media tools available to you, creating links where you can, and joining relevant conversations on other blogs. Write guest posts for other blogs, and syndicate your content by finding relevant outlets for publication. Forge relationships with strategic allies,” and more.
Let’s keep the conversation moving forward! With the big game around the corner, do you find this playbook the key to content marketing success? What are your favorite points?