Is social media measurement a necessity? - Direct Marketing News

http://www.dmnews.com/is-social-media-measurement-a-necessity/article/208148/
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Aseem Chandra, VP of marketing of the Omniture business ?unit at Adobe Systems, and Mathieu Hannouz , senior product marketing manager at Neolane, discuss whether social media measurement is necessary.

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  • conversationalmarketing saved this to Social Media 9 months ago

    ↳ with the following annotation: 

    Aseem Chandra, VP of marketing of the Omniture business ?unit at Adobe Systems, and Mathieu Hannouz , senior product marketing manager at Neolane, discuss whether social media measurement is necessary.

  • conversationalmarketing liked this 9 months ago
  • AbeBellini

    Posted by AbeBellini 5 months, 2 weeks ago

    Social media is quite necessary.

    reply

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