When Toyota subsidiary Denso Wave developed quick response codes in 1994, few realized how powerful a marketing tool they could be. In the last two years QR codes have taken on a life of their own, with B2C marketing usage taking off thanks to smartphones. QR codes have proven to effectively link the offline world to the online universe. But is there a place for these treasure troves of information in B2B marketing? You bet!
Here are some actionable B2B ideas on how to use QR codes to attract prospects to your business:
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http://www.mltcreative.com/blog/bid/77928/12-Creative-Ideas-for-Using-QR-Codes-in-B2B-Marketing
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When Toyota subsidiary Denso Wave developed quick response codes in 1994, few realized how powerful a marketing tool they could be. In the last two years QR codes have taken on a life of their own, with B2C marketing usage taking off thanks to smartphones. QR codes have proven to effectively link the offline world to the online universe. But is there a place for these treasure troves of information in B2B marketing? You bet!
Here are some actionable B2B ideas on how to use QR codes to attract prospects to your business: