Beyond Segmentation: Aim for Engagement Marketing

The central question of modern marketing is: What do customers want out of branded touchpoints,

Customer Service | Fusing the Multichannel Service Connection

There's power in numbers, yet when it comes to the many service channels available today, we

Pin It

Conversational Marketing

Navigation

Infographics are not a Social Media Strategy: The need for social producers - Brian Solis

I can’t be the only one to notice this…infographics, “viral” videos, Like and Retweet campaigns, they all seem to be trying a bit too hard lately. For example, most infographics I see today are no more than visual press releases with graphical elements tied to information…and then more information…but wait, then more information.

Infographics are not a Social Media Strategy: The need for social producers - Brian Solis

via: www.briansolis.com

Posted on Monday, October 1, 2012 at 09:34:31 AM

By ErinMarieC

Field Marketing and Events Specialist at Neolane, Inc. with a passion for social media. Follow me on Twitter @EMCollins12.