Bad Service Can Be Good Business - Bill Taylor - Harvard Business Review

It's hard not to be surprised by what you read in the newspapers these days, but a recent report in the New York Times left me downright floored. Richard Bove, a high-profile securities analyst who focuses on bank stocks, wrote a commentary that excoriated Wells Fargo for lousy service — so much so that he announced he'd moved his business to a different bank. But that same commentary praised Wells Fargo as a company and upgraded its stock to a buy!

Posted on Friday, August 10, 2012 at 08:22:15 AM
Tags: marketing,  service
ConvMktg

By ConvMktg

Conversational Marketing's portal for news and analysis focuses on building and sustaining one-to-one customer relationships.

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