Conversational Marketing |
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In my last article, I revealed 5 reasons every local business should consider mobile apps. So once you’ve made the decision to develop a mobile marketing app for your business, you need to decide what features to include.
Mobile marketing apps can include just about anything a website can – but you wouldn’t want to go that route. A mobile app is not a mobile website. People use mobile apps for a different reason – to take action NOW, and get benefits NOW.
To provide value, your app should enable this. Here are 7 features every mobile marketing app should have.
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